The Premier League’s war against its fans is unwinnable
This article speaks about how the premier league is feeling threatened by online usage of viewing games. In particular they mentioned Vine, in which you can watch a video for 6 seconds. They feel threatened as they feel less people would go to watch football matches all across the country as now you can access the goals on the vine app live and straight after the goal goes in, even if the match isn't on TV. With this people can watch it for free also and premier league do not want this and trying to solve this issue with Twitter over the vines. They want to do something like iTunes where you can buy to view matches.
Stats
- Sysomos identifies more than 68,000 mentions of streaming in relation to Premier League football on social media platforms in the past six months
- estimated that 20 million people illegally viewed football content during the World Cup.
- Revenues from broadcast rights are roughly £3bn over three years and it can’t afford to risk that by allowing footage to spread willy-nilly.
- 19,000 references to all the search connotations of football goals over the past six months.
In my opinion I believe premier league shouldn't feel threatened by vine. It could help them in a way as they are being shown on a worldwide scale and could promote the premier league as a result. They wouldn't lose out on much money because actually going to a game to watch a match rather than sitting at home and watching highlights on vine is completely different. As I also said vine is linked in with Twitter and with Twitter forever expanding this would help them as they are being promoted on a large scale and could even make their own vine account and vine videos of premier league matches or something also.
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