Monday 20 October 2014

NDM story

Snapchat messaging app gets its first ad... and it's very creepy
http://www.theguardian.com/technology/2014/oct/20/snapchat-messaging-app-ad-creepy-ouija



In this article it speaks about how snapchat have now had their first ever advert on its app.It was an advert on horror movies and they said they wanted it to relate to the users of the app in the users being young and something that can relate to them. They also stated that they wouldn't be interfering with anyone snaps or messages because that would be rude. They are working on these adverts with universal. It was 20 seconds and just like the snaps on my story it will go after 24 hours. 

Stats

  • The company was valued at $10bn in its last funding round, despite its lack of revenues. It famously turned down a $3bn acquisition offer from Facebook in 2013 in favour of remaining independent.
  • In August, research firm comScore claimed that 32.9% of 18-34 year-olds in the US were using the app, but this was closer to 50% for 18-24 year-olds.
In my opinion I believe this is a clever idea from snapchat, snapchat know they are becoming bigger and bigger and are getting more people to get their apps. So to compete with other apps they would need to use adverts and with getting a partnership with universal they would be getting more coverage as well as more money. As a user of snapchat I believe it would be pointless and annoying to me as I just go on the app to see what my friends and family are doing and may find that seeing these adverts may annoying as not all of them may have an interest to me. 

Citizen journalism

What is meant by the term ‘citizen journalist’?
News being generated by ordinary people for e.g. through mobile phone cameras.

What was one of the first examples of news being generated by ‘ordinary people’?
When four LA police officers were caught by an onlooker from an apartment window who used excessive force on Rodney King after a speed chase, they were charged for assault. 

 List some of the formats for participation that are now offered by news organisations.

  • message boards
  • chat rooms
  • Q and A
  • have your says
  • blogs
  • social media
What is one of the main differences between professionally shot footage and that taken first-hand (UGC)?
First hand footage is footage from people that are actually there when something is happening so you get to see it in real life with more emotion as you know it is real. With professional they make time to get there and may not be in time for the disaster that has happened for e.g. Another difference is the quality which is obvious but some people may see poor quality as more real as it is first hand and shows they are not being bias and are actually there. 

What is a gatekeeper?
A gatekeeper is an organisation who decides what is shown on the news. They have the final say.

How has the role of a gatekeeper changed?
Due to online and blogs the minority now get to have a say in the news with large audiences accessing it to see what their views are. Not just broadcast news anymore, also internet. 

What is one of the primary concerns held by journalists over the rise of UGC?
That they might lose their jobs as they may not be needed anymore due to UGC and the enhancement of new phones with better quality cameras as well as blogs allowing anyone to give their opinion on things. 

Examples
four Los Angeles police officers
The natural disaster of the Asian Tsunami on December 26th 2004 
the London bombings on July 5th 2005

benefits to institutions
With more ugc people would send this into the a news organisation for e.g. the bbc and the bbc could then talk about the news that they got sent in and it may give them a competitive advantage over competitors as they would have first hand footage when sky news for e.g. wouldn't.

benefits to audience
They now have the advantage as they can blog about their opinion as well as the usage of social media in which they can tweet or facebook about first hand footage and this may get coverage without use of the big broadcasting institutions. 

wider issues and debates
What about the professionals?
What about broadcasting channels?

Social
There is now more use of social due to the fact you can tweet each other and find out the news from there on.

Historical
Broadcasting was the way everyone got the news at first, not anymore as you can go on the internet and get it from there or even on your phone there and then.

Economical
Online viewing of the news can be free, to get sky news on your tvs may cost you.

Political
It may be bad news for the government as the programmes they are funding may lose out on audiences as broadcasting may not be everyone's main source of news anymore



















  
















Thursday 16 October 2014

the murdoch paywall

 Do you agree with James Murdoch that the BBC should not be allowed to provide free news online?

I can see why Murdoch is saying the BBC should not be allowed to provide free online news, this is because his papers do so. So already they are at an unfair disadvantage. However if you look at it BBC are a non profit organisation and thus they should not have to have pay walls for their online usage as this goes against what they are (working in the public sector). Also there are other news online sources which could affect Murdoch more and with times constantly moving BBC would need to keep their online free, to compete with other news sources. 

Was Rupert Murdoch right to put his news content (The Times, The Sun) behind a paywall?

From the figures stated you could say yes he was right in a way. As they gained a lot of subscriptions as well as loads of payers. On the other hand you could say if it was for free he may have got more subscriptions had he not put his content through a paywall. But you can also say audiences may feel that his news may be un bias due to the fact you have to pay for the news and maybe as a result the news may look at both sides of the argument as well as being more accurate and more researched than other news sources.

Tuesday 14 October 2014

Build the wall analysis

Section 1
The writer in this section speaks about how it would be good if newspapers were to combine in a way and become to one to gain power again.

Section 2
This section he speaks about pay walls and saying that its not fair that some online sources give you pay walls and others do not. 

Section 3
He then speaks about how newspapers and online should build some sort of partnership in a way that online will help the newspaper industry.

Section 4
It speaks about 3 scenarios and how they help newspapers and online survive and be successful 

From this article it is clear to see that David is on the side of newspapers and clearly wants them to survive against all the odds. He states ways in which newspapers could try and survive and be successful within one another, sort of like combining and becoming one. For e.g. every newspaper having a pay wall with this people would have no choice but to pay for the news and if one newspaper weren’t to do so then they wouldn’t be following and wouldn’t be fair on other institutions. So he is basically we should pay for the news and it is clear to see he is bias towards newspapers. He says it either will be a success, failure or all the major institutions will take all the power this is in the three scenarios in which he states at the end. He doesn't speak much about the problems this may cause but speaks about how all the large institutions may profit from this so called proposal he has come up with. 

The big dogs of journalism must act soon and decisively if they want to save the virtues and quality that define the very notion of their profession.
I'd really rather pay for a good, interesting, unbiased, informative, product of journalism than read amateur bloggers who jot down a few sentences and then cover half of the screen with screaming advertisements.
This agrees with what David says in that this person would pay to read something that is good not bias, so they are in favor of paying for the news in a agreement with David.

I'd be glad to pay a subscription; hell, I pay subscriptions toward my TV bill to watch English football, and I would be glad to pay for my newspaper online as well. I don't work for free, why should any person think they should receive for free the work of tireless professional journalists? This whole internet fantasy has all the value and charm of a letter addressed to Santa Claus. Pay up, America, and grow up, too!
This is also in agreement with David in that this person would pay for subscriptions and that he already pays for other stuff and so should he pay for this as there are hard working journalists out there and people should pay to read what they are saying in agreement with David

            I disagree to a large extent. "Good writing" could just as easily (and perhaps be better with) fiction. Their selling information. The "good writing" is the wrapper, the nice box, the fancy bow. The distninguisher between the NYT and the Picayune Post when they are both reporting on a health care bill or homelessness etc.
The problem with newspapers being anything but content providers is now they have a shell 
to fill each and every day, new or no news. They have to have something for "Metro", for

 "Style", for "Sports" because they have to have the advertising acreage out there. But that

works against itself. If the news is just trimming around the money making advertising then 

quality suffers and after a lag, advertising suffers. This starts the death spiral they are in


now. No money for reporters means no good news articles means no space for advertising
.

Writing is a main distinguisher on longer investigatory pieces, which is exactly what 

content will generate the money. They need to be able to not expend resources on garbage 

"Metro" news and take the time for the more in-depth articles.


This disagrees with what David is saying and believes that good writing isn't the answer and that more in depth articles that have been taken time doing is the answer as it would draw in more readers due to the better quality produced.

I believe that for journalists they all need to use a pay wall online this is because it would be only fair as if only some are doing it and some aren't its not fair on the ones that are as people would rather go to the one where you don't have to pay. Saying what I said in that they should all have a pay wall may have negative impacts on all journalism as I know I myself wouldn't pay to read about journalism. Mainly A and B psycographic groups would pay to read this journalism on the other hand I highly doubt others would as they may not be able to afford it or not wanting to pay. I myself wouldn't want to pay for the news as I believe I would be wasting money in which I could spend elsewhere.








































weekly digital media

The Premier League’s war against its fans is unwinnable


This article speaks about how the premier league is feeling threatened by online usage of viewing games. In particular they mentioned Vine, in which you can watch a video for 6 seconds. They feel threatened as they feel less people would go to watch football matches all across the country as now you can access the goals on the vine app live and straight after the goal goes in, even if the match isn't on TV. With this people can watch it for free also and premier league do not want this and trying to solve this issue with Twitter over the vines. They want to do something like iTunes where you can buy to view matches. 

Stats
  • Sysomos identifies more than 68,000 mentions of streaming in relation to Premier League football on social media platforms in the past six months
  •  estimated that 20 million people illegally viewed football content during the World Cup.
  •  Revenues from broadcast rights are roughly £3bn over three years and it can’t afford to risk that by allowing footage to spread willy-nilly.
  • 19,000 references to all the search connotations of football goals over the past six months.

In my opinion I believe premier league shouldn't feel threatened by vine. It could help them in a way as they are being shown on a worldwide scale and could promote the premier league as a result. They wouldn't lose out on much money because actually going to a game to watch a match rather than sitting at home and watching highlights on vine is completely different. As I also said vine is linked in with Twitter and with Twitter forever expanding this would help them as they are being promoted on a large scale and could even make their own vine account and vine videos of premier league matches or something also. 

Monday 6 October 2014

weekly digital media

BBC iPlayer catch-up window extended to 30 days

http://www.theguardian.com/media/2014/oct/06/bbc-iplayer-30-days-sherlock



This article speaks about how BBC iPlayer is now going to give viewers 30 days to catch up on programmes rather than 7 days. This is mainly due to the popular autumn schedule and the return of sherlock holmes in which is the most viewed programme on iPlayer. 


There are more than 7m requests for BBC iPlayer programming a day.
The BBC said the Sherlock series three opener had received more than 3.6 million requests on the iPlayer.

Top BBC iPlayer programmes of 2014 so far

1. Sherlock Series 3 (episode 1 – The Empty Hearse) 3,643,900 requests
2. Top Gear Series 21 (episode 1) 3,535,600
3. Top Gear Series 21 (Burma Special – part 1) 3,340,700
4. Top Gear Series 21 (episode 3) 3,191,000
5. Murdered By My Boyfriend (one-off drama) 3,021,300
6. Sherlock Series 3 (episode 2 – The Sign of Three) 3,017,600
7. Sherlock Series 3 (episode 3 – His Last Vow) 2,916,900
8. Top Gear Series 21 (episode 2) 2,906,900
9. Outnumbered Series 5 (episode 1) 2,857,500
10. Top Gear Series 21 (Burma Special – part 2) 2,797,500
In my opinion I believe that this is a good thing that the BBC are doing as it gives people more time to watch their favorite programmes. I say this as 7 days I believe was too short for people to catch up as people may be on holiday for example so a 30 day period is more benefitial and also it would give the BBC better ratings and more viewings if their shows were viewed more and also being that it is Autumn and people would start going out less more and rather stay in and with this 30 day period it would be more benefitial to them.