Paddy Power courts controversy with 'sheikh' Premier League ad
This article speaks about how paddy power have made a new advert that has been seen as controversial as the advert contains people dressed up as sheikhs and also saying saying things relating to the sheikhs in which people could interpret in the wrong way.
From this article I believe they may have caused some controversy with what they have done but it is not meant to be taken seriously and is just a a bit of fun. Also within the article it speaks about how paddy power have made controversial adverts in the past so it is something they are known for doing. I know this as they are on my Twitter feed a lot and do come up with controversial tweets, however they may have taken it a bit far with the dialogue that appeared in the adverts and I can see why that may be seen as wrong.
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